One interesting idea about Obama's campaign and the his social networking website is that, the campaign become more of a media operation. Andrew Rasiej, founder of the Personal Democracy Forum, states "The campaign, consciously or unconsciously, became much more of a media operation that simply a presidential campaign, because they recognized that by putting their message out onto these various platforms, their supporters would spread it for them", that creating contacts through social media would mean faster networking and would help people or groups quickly spread the word within seconds. Individuals such as Host Mary Hart state "We have this tremendous ability to use this technology to network with people. Why don't we use it?" is an interesting concept because the media and social network is a great tool not only for socializing but with creating platforms in which political campaigns can be spread. Obama and his campaign through social media caused even strong competitors to lose the election. Through using this amazing tool, Obama and his campaign were able to push ahead of the competition and use the modern form of human communication to head forward.
Sunday, October 19, 2014
President Barack Obama and the Social Network
Barack Obama is currently the president of the United States and is serving the country in his second term. Many have wondered how Obama achieved such great lengths in becoming President and have come to see that he was successful in using the Internet, which has made him reach the position that he is in today. In an article called "How Obama Really Did It" by David Talbot, Talbot discusses the methods and implications of Obama's campaign and how the added use of social networking tools have brought him ahead of the game. According to the article, most Americans are able to access media rich content and social networking websites like Facebook and Twitter. Joe Trippi, Howard Dean's Presidential Campaign Manager states that "You could go online and download the names, addresses, and phone numbers of 100 people in your neighborhood to get out and vote---or the 40 people on your block who were undecided", because many people do not care about political campaigns most people do not vote. Once it deals with aspects from Social Media, people automatically open up their ears. This shows that not all Americans are involved in political campaigns, but getting them interested in your social websites can drastically increase your popularity and eventually vote count.
One interesting idea about Obama's campaign and the his social networking website is that, the campaign become more of a media operation. Andrew Rasiej, founder of the Personal Democracy Forum, states "The campaign, consciously or unconsciously, became much more of a media operation that simply a presidential campaign, because they recognized that by putting their message out onto these various platforms, their supporters would spread it for them", that creating contacts through social media would mean faster networking and would help people or groups quickly spread the word within seconds. Individuals such as Host Mary Hart state "We have this tremendous ability to use this technology to network with people. Why don't we use it?" is an interesting concept because the media and social network is a great tool not only for socializing but with creating platforms in which political campaigns can be spread. Obama and his campaign through social media caused even strong competitors to lose the election. Through using this amazing tool, Obama and his campaign were able to push ahead of the competition and use the modern form of human communication to head forward.
One interesting idea about Obama's campaign and the his social networking website is that, the campaign become more of a media operation. Andrew Rasiej, founder of the Personal Democracy Forum, states "The campaign, consciously or unconsciously, became much more of a media operation that simply a presidential campaign, because they recognized that by putting their message out onto these various platforms, their supporters would spread it for them", that creating contacts through social media would mean faster networking and would help people or groups quickly spread the word within seconds. Individuals such as Host Mary Hart state "We have this tremendous ability to use this technology to network with people. Why don't we use it?" is an interesting concept because the media and social network is a great tool not only for socializing but with creating platforms in which political campaigns can be spread. Obama and his campaign through social media caused even strong competitors to lose the election. Through using this amazing tool, Obama and his campaign were able to push ahead of the competition and use the modern form of human communication to head forward.
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